Apr 17 2008
Part 2: How to Get More Traffic from Image Search Engines
Yesterday I blogged about Part 1 of How to Get More Traffic from Search Engines – today’s promised Part 2 covers’s the same topic, but with image search engines like google images.
We food bloggers, as well as many recipe-searchers, are very very visual people. I know I will rarely try a recipe that doesn’t have a picture. I just like to know what I’m going to get before I invest my time into making something.
Because of that, when I do a google search for a recipe, I go straight to google images and click on all the yummiest looking pictures. Many of you do the same.
So, how do you get your pictures to show up on google image’s search results??
This article I read goes into detail on the subject, but for our purposes, I will sum it up here.
You need to:
- Name you photos properly
- Tag your photos properly
As an example we will use this photo:
When I took my picture my camera automatically named it “DSC_9601.JPG”. The “DSC” stands for Digital Still Camera, the “9601″ tells you what number photo it is (in this case, yes it is true, this is my 9,601st picture taken with this camera), and the “.JPG” tells you what kind of file it is (in this case a JPEG image).
Now, when I upload my picture to my blog or Flickr and I leave the title of the image as “DSC_9601.JPG” my image will never come up for a search for Kung Pao Chicken!
In this case, it’s best to name the photo “Kung_Pao_Chicken-close.JPG” – telling the search engine that it’s a close-up of Kung Pao Chicken.
Now, when you’re saving the titles into Flickr, you want to be more specific and remove all the underscores and the “.jpg” so that it looks like a regular lable. In this case, I would name the photo “Homemade Kung Pao Chicken – recipe”.
On to Tags:
The afore mentioned article described very precisely how we should be tagging our photos: like we are describing the photos to someone over the telephone. Search engines don’t have eyes, so we need to tell them what they’re looking at.
In the case of my picture, tags I would use to describe it would be:
- Kung Pao Chicken
- Recipe
- Asian
- Spicy
- Chicken
- Poultry
- Main Dish
- Savory
To be honest, I use Tags very seldom because I get lazy. However, I’m certain it would increase traffic to my site even more.
I wish you all happy, successful, high-traffic blogging!

















